Citybus Limited × BANDAI NAMCO × Octopus Cards Limited, 2024
1000pcs
Created as part of Citybus’s 45th Anniversary, this collaboration brought together Bandai Namco, Octopus, and Citybus—three brands merged onto a 3.375” × 2.125” surface. My role was to balance their visual languages and make the design both meaningful and within three sets of branding guidelines.
Created as part of Citybus’s 45th Anniversary, this collaboration brought together Bandai Namco, Octopus, and Citybus—three brands merged onto a 3.375” × 2.125” surface. My role was to balance their visual languages and make the design both meaningful and within three sets of branding guidelines.
This shows the PROTOTYPE.
The logo of Citybus “Big C” disguised as a derived PAC-MAN between the ghosts. With the motion “trail” in our logo, it appears we sneaked into the PAC-MAN game.
Design statement
Design Proposal Prototype B